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Improve Sales in Retail Trade

Seminal Goal:

The aim of the seminar is to adopt basic sales tools that generate enthusiastic customers and lead to an immediate increase in sales.


The seminar is conducted in order to apply interactive exercises, role play scenarios, experiential exercises and direct involvement of the participants.


The seminar is intended for shops vendors in the retail trade, as well as employees in customer service. Finally, the course is addressed to shop owners who either run their own business, or have staff.

Program Summary:

  • Understanding customer’s needs
  • Get to know your customers and their needs
  • The knowledge of your products
  • Improve sales
  • View space
  • Facing the client
  • Body Language
  • Verbal behavior
  • Presentation of the product
  • Difficult cases
  • Customer objections